March 5, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. There are many work-from-home (WFH) distractions that sabotage one’s efforts to meet office deadlines: long bathroom breaks, telemarketing calls, spam emails, package deliveries, etc. Unfortunately for employers and professionals, work interruptions are costly, and that doesn’t help when companies are trying to […]
Expansion
6 Key Things to Consider When Bringing a Product to Market
March 4, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. Bringing a product to market can be daunting. One of the reasons so many products fail is because entrepreneurs don’t take the necessary steps to plan and prepare. “Before you invest time and money into an idea, you need to confirm your […]
Are You an Influencer? Then You Better Understand These 5 Key Audience ‘Tudes.
Turns out size does matter. But so does intelligence. March 4, 2021 3 min read Opinions expressed by Entrepreneur contributors are their own. The following is an excerpt from Jason Falls‘ Winfluence: Reframing Influencer Marketing to Ignite Your Brand, which will be released Feb. 23 via Entrepreneur Press. Pre-order your copy now via Amazon | Barnes & Noble | IndieBound | Bookshop The right people with influence begin to emerge when […]
Why 2020 Made Us All Better Entrepreneurs
It’s been a hard year. But also a good year. Why? Because we were forced to make change. December 1, 2020 4 min read This story appears in the December 2020 issue of Entrepreneur. Subscribe » As the pandemic altered our lives this year, I think we collectively went through four phases. The first was […]
Referral Programs Helped Turn PayPal Into a Multi-Billion Dollar Company. Will They Work for Your Startup?
Maintaining trusted practices from successful businesses can help you avoid common pitfalls. March 3, 2021 3 min read Opinions expressed by Entrepreneur contributors are their own. “We gave new customers $ 10 for joining, and we gave them $ 10 more every time they referred a friend,” Peter Thiel recalled, in his 2014 book Zero […]
Free On-Demand Webinar: Zoom CEO Shares How He Built the Explosively Popular Video Communications Platform
As we come upon a year of working in fully remote or hybrid environments, many organizations are realizing that the workplace will likely never look the same again. Fueled by lockdowns and social distancing, a new way of communicating and collaborating with colleagues, clients, and stakeholders emerged, with one platform that dramatically transformed how global […]
Free Webinar | March 30: How Ads Connect People With Good Ideas
Explore how businesses are using Facebook tools to connect customers with their great ideas and stories from entrepreneurs that show how you can easily go online and grow your business. March 1, 2021 1 min read Opinions expressed by Entrepreneur contributors are their own. From papyrus to personalized digital experiences, Facebook’s team explains the history […]
The Ultimate Guide to Customer Service Can Help Your Business Grow and Retain Customers
This $ 20 course could change your business. February 27, 2021 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Any entrepreneur worth their […]
Here’s How to Plan Your Digital-Marketing Strategy and Set Budget Priorities
The new way of buying and selling is here to stay. Don’t get left behind. February 26, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. Over the past year, businesses have been repeatedly forced to pivot in reaction to market dynamics, and those who couldn’t were hit hardest of all. My company’s entire […]
5 Things Market Researchers Can Learn From Marketers
February 26, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. If you’ve talked to anybody in marketing recently, you’ll know how central customer experience is. Innovative companies have sophisticated Customer Experience Management (CEM) systems to track just about every customer interaction, allowing them to measure fast-changing attitudes and opinions on a […]
Can a Hackathon Revitalize the Real Estate Industry?
February 25, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. Innovation is at the heart of all modern industries. Those who cannot innovate usually fade into antiquity. Fortune noted that the global real estate market in 2016 was worth in the neighborhood of $ 217 trillion, a sum that is much […]
Are You Wasting Your Money on PR?
February 25, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. Contrary to what some publicists might tell you, not everyone is a good PR candidate. There are some industries that shouldn’t waste their money on PR. They will likely achieve more exposure by allocating their budgets to advertising or content marketing. […]
4 Key Digital Marketing Trends to Take Advantage Of
February 24, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Anyone who tries to follow the world of digital marketing must be suffering from a case of chronic whiplash. The field is ever-evolving, and that evolution is happening at a pace never seen before. Just because certain developments may have taken […]
Four Things to Know Before You Sign the Lease for Your First Office
February 24, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. If you’re thinking about moving on from a cramped home office or the noisy “charms” of working outdoors in your favorite local coffee shop, it might be time to consider renting your new business’s first office space. But where do you […]
4 Key Takeaways to Consider Before Adding Your Husband To Your Payroll
February 24, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. I’ve written in the past about the decision my husband and I made to join forces and work together years ago. As best friends and life partners, we initially made the decision because my husband had spent far too many years […]