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Sitecore acquires Boxever and Four51 to give marketers a better view of every customer

Join Transform 2021 for the most important themes in enterprise AI & Data. Learn more. Sitecore, a provider of digital experience management software, this week announced it has entered into definitive agreements to acquire Boxever, whose customer data platform (CDP) is accessed via the cloud, and Four51, which offers an ecommerce platform invoked using application […]

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Snapcommerce raises $85M for AI-powered ecommerce messaging

The power of audio From podcasts to Clubhouse, branded audio is more important than ever. Learn how brands are increasing customer loyalty and personalization with these best practices. Register Now Join Transform 2021 for the most important themes in enterprise AI & Data. Learn more. Toronto, Canada-based ecommerce startup Snapcommerce today announced that it raised […]

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5 Most Successful Video Marketing Tactics Brands Are Using to Grab Eyeballs and Convert Customers

February 27, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. The world is still reeling over the impact of Covid-19 with many businesses counting their losses. Corporate brands have been greatly affected as the majority of them have a brick-and-mortar structure. The commencement of Covid-19 vaccinations is the long-awaited light at […]