Tips

Sitecore acquires Boxever and Four51 to give marketers a better view of every customer

Join Transform 2021 for the most important themes in enterprise AI & Data. Learn more. Sitecore, a provider of digital experience management software, this week announced it has entered into definitive agreements to acquire Boxever, whose customer data platform (CDP) is accessed via the cloud, and Four51, which offers an ecommerce platform invoked using application […]

Miscellaneous

Watch: How S’well’s Founder Built a $100 Million Business By Convincing People to Give Up Plastic Bottles

Not every business can grow to $ 100 million in revenue without raising any outside funding, S’well founder Sarah Kauss acknowledges. But for her company, which makes insulated reusable water bottles with trendy designs, bootstrapping felt natural. “I really wanted to make sure that there was a really strong there there before I ever thought about bringing in outside capital,” […]