Web Startup News
1 in 3 Americans reported starting a side hustle in 2020, during a time when the Economic Outlook reported employment numbers wouldn’t return to pre-pandemic levels until 2024. During most of 2020, people were forced inside, and one of our only outlets for social connection was the internet. The steady rise and interest in online […]
Even though established organizations can carry a long history with them, sometimes a rebrand is necessary to breathe new life into the business. A successful rebrand would keep the core promise of the business but reinvent how the consumer sees it. However, rebranding is a risky choice because, if poorly done, it could backfire and […]
February 19, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Robert W. Bly’s The Content Marketing Handbook. Buy it now from Amazon | Barnes & Noble or click here to buy it directly from us and SAVE 60% on this book when you use code MARKET2021 through 4/3/21. What makes for […]
June 21, 2017 8 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Kim Walsh Phillips’s book Ultimate Guide to Instagram for Business. Buy it now from Amazon | Barnes & Noble | IndieBound or click here to buy it directly from us and SAVE 60% on this book when you use code MARKET2021 through 4/3/21. If […]
March 26, 2021 2 min read Opinions expressed by Entrepreneur contributors are their own. Are your business’s services in high demand? Maybe you’re starting to feel like you’re ready to expand your business, but you don’t know where to get started. Or, you may not know if your services will stand out amongst competitors. There […]
March 16, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. In 2012, a joint research team from Columbia University, MIT and Harvard released a paper titled, “Who Lives in the C-Suite?” In the paper, authors came across the statistic that the average number of managers reporting directly to a CEO had doubled in a […]
Clear marketing messages, a streamlined platform and good content. Let’s start there. March 9, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. I’ve had some service professionals — speakers, coaches, trainers, consultants — ask me what they can do to get their message out to a wider audience and start impacting […]
June 19, 2020 7 min read Opinions expressed by Entrepreneur contributors are their own. There is a certain appeal to owning your business, but it can be daunting to open a storefront when you have no clout and no name recognition. Fortunately, there is a way to have your cake and eat it too, which over […]
February 28, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. All you need is an idea, a little grit, and an empty garage to launch a global brand. Right? That’s the story we’ve happily internalized for years. Perhaps it explains why ideas like Juicero and MoviePass not only saw the light of day but were generously funded […]
As a leader, you’re responsible for helping your team reach their full potential. They won’t reach their peak if they’re not being properly challenged. You can push them forward by setting and promoting team goals. A team goal brings everyone together as a single unit. Each team member will develop individually, but their collective efforts […]
As an entrepreneur, it’s important to keep an eye on your competition and find ways to set yourself apart from others in your industry. Especially in a saturated market, it’s vital to stand out with a strong personal brand. To achieve this, you’ll want to define what makes you and your brand unique. If you’re […]
January 29, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. You’ve selected the right advertising agency for your company. Great! Now what? Managing an advertising agency is not as simple as hitting “autopilot,” crossing your fingers and hoping they get it right. You will need watchful eyes along the way, helping to keep […]
“Let’s go back.” This is the unspoken desire of the nearly three-quarters of workers tired of toiling full time from home, per JLL research from October 2020. To be sure, many employees still crave flexibility in terms of occasionally plugging in from desks in their dens or basements. However, they’re overwhelmingly in favor of getting back […]
To achieve success, business leaders need agreement from their executive team. For example, if you want your company to grow faster, you need a new business strategy and a team that is able to follow that strategy to achieve faster growth. To do that you must lead a process that invents a growth strategy, plans for implementation, and drives execution. You […]
The boom in Direct-To-Consumer (DTC) brand growth during Covid-19 has inspired several prospective DTC founders to ask, How difficult is it to successfully launch a new DTC brand? Many founders expressed concerns that launching a new product is too difficult, time-consuming and expensive. Fear of the unknown can cause leaders to get stuck in the […]